Privacy Policy

This Privacy Policy explains how FromList2Sold.com (“From List to Sold,” “we,” “us”) collects, uses and shares information. From List to Sold is a seller program by Marchena Home Team, a real estate team at My Key Real Estate (MHT Investments Inc., DRE #02197885).

Information you give us

When you request a listing consultation, we collect the information you enter: your name, phone number, email address, property address, selling timeline, whether your home is currently listed, and any message you add. We also record your consent to be contacted.

Information collected automatically

To understand which advertising and marketing campaigns bring visitors to this site, the request form includes hidden fields that record the first page you landed on and when you first visited, the page that referred you, and, where available, campaign tags in the link you followed (such as UTM parameters and ad click identifiers like gclid or fbclid). This information is stored only in your browser session until you submit the form. When you submit the form, our website also records the date and time, the page address, your browser type and your IP address with your request.

Our website host and content delivery network automatically process technical information such as your IP address, browser type and the pages you request, in order to deliver and secure the site.

Our request form uses Google reCAPTCHA v3 to help protect the site against spam and automated abuse. reCAPTCHA collects technical information, such as your IP address and details about your device, browser and how you interact with the page, and sends it to Google to assess whether a request is likely automated. Your use of reCAPTCHA is subject to the Google Privacy Policy and Terms of Service.

We use Google Analytics 4 to understand how visitors use this site, such as the pages viewed and clicks on the call, text and consultation buttons. Google Analytics uses cookies and similar technologies and collects information such as your device and browser type, approximate location and the pages you visit. We have turned off Google signals and ad personalization for this site, and we do not use advertising pixels on it. Analytics data is kept for 14 months. You can opt out of Google Analytics with Google’s browser add-on at tools.google.com/dlpage/gaoptout.

Information from other sources

Our CRM, Wise Agent, includes a lead-enhancement feature that we use. When your request is added to Wise Agent, it may automatically search publicly available online sources, such as social media sites, for information linked to the email address you provide and add what it finds to your contact record. This can include details such as your name, company, job title, photo or social media profile links.

How we use information

• To contact you about your consultation request by phone, text or email, as you agreed.
• To prepare for and provide real estate services you request.
• To measure which campaigns lead to consultation requests.
• To protect the site against spam and abuse.

How we share information

We share your request with the Marchena Home Team members who respond to it. When you submit the form, your request is stored in this website’s form submission system, a notification email with your request is sent to Marchena Home Team, and your request is added to our customer relationship management (CRM) system, Wise Agent. The information sent to Wise Agent includes the details you enter in the form, your consent to be contacted, and the campaign information described above (the first page you landed on and when you first visited, the referring page, campaign tags and ad click identifiers). We use service providers for website hosting, email delivery, website analytics and spam protection (Google) and customer relationship management (Wise Agent), who process information on our behalf. We do not sell your personal information.

Text messages

If you agree to be contacted by text, message and data rates may apply. Reply STOP to stop receiving texts. Consent to be contacted is not required to use our services.

How long we keep information

We keep consultation requests in our website’s form records, our email and our CRM for as long as needed to respond, to provide requested services, and to meet our legal and professional record-keeping obligations.

Your choices

You can ask us to access, correct or delete the information you submitted, ask us to stop contacting you, or ask any other privacy question. To do so, send us a message through the request form on our home page and note that it is a privacy request, or call or text (951) 392-8511.

Children

This site is intended for adults and is not directed to children.

Changes

We may update this policy. The date at the top shows when it was last changed.

Contact

Marchena Home Team at My Key Real Estate — use the request form on our home page, or call or text (951) 392-8511.